Image Optimizer: Shrink JPG, PNG, WebP, Same Format

Compress JPG, PNG, or WebP without changing format. PNG stays truly lossless via oxipng; JPEG and WebP re-encode smaller. Runs in your browser, no uploads.

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How It Works

You already have a JPG, PNG, or WebP and you want the same file, just smaller, so a CDN bill drops or a page finally fits its weight budget. This tool keeps the format and reduces the bytes, choosing the method per file by reading the magic bytes at the start of the file. It will never hand back something larger than what you dropped in: after optimizing, it compares sizes and returns the original untouched if the new encode isn't actually smaller. PNG goes through oxipng, and this path is genuinely lossless. It rewrites the deflate stream, tries different filter heuristics, and strips redundant chunks, so every pixel and the full alpha channel come back byte-for-byte identical to the source, just packed tighter. This is the path to trust when exact color matters: logos, UI screenshots, diagrams, anything with sharp edges or transparency. JPEG and WebP work differently. JPEG is decoded and re-encoded with mozjpeg at quality 80; WebP is decoded and re-encoded at a comparable setting. Both are lossy steps, so you get a fresh, smaller encode rather than a bit-identical copy. At these settings the loss is usually hard to notice on typical web images, but it is a real re-encode, not magic, and stacking it on top of an already-compressed photo is where artifacts start showing. Animated WebP is detected and left alone, since the in-browser decoder can only read a single frame and re-encoding would flatten the animation. Everything runs locally through WebAssembly codecs. The file never leaves your machine, there's no upload step, and nothing is written to a server. Drop a file in, get the result back, done.

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Key Features

  • No file uploads required - works offline
  • 100% privacy focused - client-side processing
  • Browser powered - no software installation
  • Fast processing - WebAssembly technology
  • Free forever - no premium accounts

Supported File Formats

.jpg .jpeg .png .webp

Output Format: Optimized

Technical Specifications

input Format JPG/JPEG, PNG, WebP
output Format Same format as input (JPG/JPEG, PNG, or WebP)
compression Type Lossless for PNG (oxipng); lossy re-encode for JPEG (mozjpeg, quality 80) and WebP
quality Retention PNG: identical pixels and alpha (fully lossless). JPEG/WebP: high-quality re-encode with slight, usually unnoticeable loss
color Space Support RGB and RGBA, with full PNG alpha transparency preserved
max Resolution Limited only by your device's memory
processing Time Instant, runs in your browser

Key Benefits

  • Keeps your original format, with no conversion or extension surprises
  • PNG path is truly lossless via oxipng: identical pixels, smaller file
  • Guards against inflation, so it never returns a file larger than the original
  • Runs entirely in your browser, with no uploads and no server storage
  • Picks the right method per file automatically by sniffing the format
  • Preserves PNG transparency exactly, alpha channel included

Common Use Cases

  • Cutting CDN and bandwidth costs without re-exporting source assets
  • Hitting page-weight budgets and improving Largest Contentful Paint
  • Compressing screenshots and UI graphics for docs with zero quality loss (PNG)
  • Shrinking logos and icons while keeping transparency intact
  • Trimming JPEG photos to fit email or upload size limits
  • Optimizing live web images in place when you can't change their format

Pro Tips

  • Use this when you must keep the format; switch to a format converter (e.g. PNG to WebP) when you want larger savings
  • Reach for the PNG path whenever exact color or transparency matters, since it's the only lossless option here
  • Avoid re-running an already-optimized JPEG; each lossy re-encode can degrade it a little more
  • If a file comes back the same size, it was already well compressed, not a failure
  • Screenshots, flat-color graphics, and icons gain the most from PNG optimization

Frequently Asked Questions

Yes. PNG runs through oxipng, which only changes how the image is stored, not what it contains. The output pixels and alpha transparency are byte-for-byte identical to your original, and re-decoding it gives you the exact same image back. The file is simply smaller.
No. JPEG and WebP are decoded and re-encoded (mozjpeg at quality 80 for JPEG, a comparable setting for WebP), which is a lossy step. The quality is high enough that the difference is usually hard to spot on typical web images, but it is a new encode, not a bit-identical copy. If you need guaranteed-exact pixels, only the PNG path provides that.
No. After optimizing, the tool compares the new size against the original and only gives you the new file if it's genuinely smaller. When the re-encode doesn't help, which is common with already-tight JPEGs, you get your original file back unchanged.
No. The format you put in is the format you get out: PNG stays PNG, JPG stays JPG, WebP stays WebP. If you'd rather switch formats for bigger savings (PNG to WebP, for example), use a dedicated format converter instead of this optimizer.
No. The whole process runs in your browser using WebAssembly codecs. Your image never leaves your device, nothing is sent anywhere, and nothing is stored. Once the page has loaded, it even works offline.
oxipng compresses how the data is packed, not the data itself. Photographic PNGs, or PNGs already saved by a good encoder, have little redundancy left to remove, so the gain is small. Screenshots, logos, icons, and flat-color graphics usually compress the most. Either way the result stays lossless, no matter how much it saved.
It's returned unchanged. The in-browser WebP decoder only reads a single frame, so re-encoding an animation would silently flatten it. The tool detects that case and keeps your original file instead of breaking the animation.
There's no fixed size cap beyond your device's memory, since the work happens in your browser. Very large images on a low-memory phone may be slow or run out of memory, but typical web images optimize instantly.